J.R. Schumann

President / CEO


​​J.R. Schumann is a successful personal development speaker, coach, and media professional. Currently J.R. serves as the Senior Director of Programming for SiriusXM Satellite Radio and is the head of Country Music programming for the platform. He has been named one of the most influential people in country radio several times by numerous trade organizations such as RadioInk, Billboard Magazine, and Country Aircheck. J.R. enjoys spending time with friends and family, attending CrossPoint Church, and traveling. He currently lives in Franklin, Tennessee.


John Maxwell defines leadership as influence. It’s this that ultimately determines the level of your success. It’s how we grow organizations. It’s how we impact lives. The difference between mediocrity and excellence is a small step, but a small step that must be taken consistently.


"Throughout my life, I’ve been a very passionate and goal-oriented individual," J.R. said. "I started my professional career in Emergency Medical Services, and after a few years decided to make the transition and follow my dream of becoming a broadcaster. I’ve worked in radio now for more than 10 years, and it was my passion for people that led me to both radio and the John Maxwell Team. By working together we will move you and/or your team or organization to reach your goals, and be a person of influence!


I am looking forward to assisting you on your journey to becoming a successful leader."

J.R. Schumann

Schumann & Associates, CEO